Designing for a global apparel Brand

Designing for a global apparel Brand

From 2002 to 2009, when ecko unltd was on top of the Streetwear game, we were lucky enough to be part of the International team . During these exciting years we covered the task below:

  • Design and production follow-up for the international ecko unltd lines aimed at all territories except USA
  • Adaptation of the ecko unltd lines to the specificities of the local international markets and production follow-up.
  • Day to day communication with International partners and HK offices.
  • Merchandising of the lines.
  • Market research.
  • Sales meetings presentation to all international partners.
  • Supervision of the international geographical licensees : UK – Mexico – Panama – South Africa – Israel – Canada.
  • Design and follow-up of projects aimed at reinforcing the Brand Image : collection collaborations with George Lucas, Spike Lee, Rutgers University, and many artists
  • Design of “limited edition”product and packaging.